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i've had my mascara woes lately; for a bit there, it seemed as though no formula or brand was good enough. and i have to be honest, i am always looking for a way out of paying $25 for mascara (i dont think there's anything wrong with that, people!). that being said, mascara is important--at least it is to me. i feel like my face isnt complete without mascara so i often find myself trying everything i can find. right now the search is over. i've recently started using avon's super shock mascara and i am very pleased with the results. the brush is big and coats every single lash. this amazing formula lengthens and volumizes so i am getting the big-lash look i want with fewer coats. and you can't beat the price!